📋 Program Hakkında
The Bachelor's degree programme in Medien- und Wirtschaftspsychologie (Media and Economic Psychology) offers a psychology course that specializes in the fields of media and business. Students study at the interface of these three disciplines in the innovative environment of the Hochschule der Medien. The programme includes a wide range of basic and applied psychological subjects, including General Psychology, Social Psychology, Personality Psychology, Work and Organizational Psychology, Media and Communication Psychology, and Advertising and Consumer Psychology. Students also acquire specialized knowledge in economics (e.g., business administration and marketing) and media (e.g., media theory and media ethics). A practical semester allows students to apply their skills in a company of their choice and gain first-hand experience in a professional field.
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